Les 23 & 24 Octobre 2008 se tiendra à Boston le 3ème Salon du Marketing et de la Communication Pharmaceutique sur Internet (3rd eCommunication & Online Marketing Summit) avec au programme :- Resource Allocation and Multi-Channel Integration,
- Physician Relationship Marketing and eDetailing,
- Talking with your patients through Web 2.0 and New Media,
- Search Engine Optimization and PPC Marketing,
- Web Analytics and eMeasurements across channels.
source : eyeforpharma.com -